Lifetime Guarantee? Whose lifetime?
May 9th, 2007 by
admin
The following reprint relates to an advertising offer often made by discount lasik centers (read more here).
Discount franchise centers have a poor financial history since they frequently go out of business by charging low prices for Lasik. So when you hear of a “lifetime guarantee”, I often wonder “whose life?” The doctor’s? The center’s? The patient’s? How good is an offer from a type of centers which historically go out of business quite frequently?
Also, why would a person need a lifetime guarantee? when Lasik is well done by a good surgeon on a good Lasik candidate, it is permanent. So, what is being guaranteed? Nothing is being offered.
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